Member Directed Giving
Registration 2025

 

Register Your Project

 

Community Impact Fund: Criteria Details

We look to support grassroots, community-led projects that align with our mission to create a more conscious, inclusive and regenerative tourism industry. For Member Directed Giving, you can choose any project you wish to support, even if it is not directly linked to tourism or revenue generating. To be eligible for the Community Impact Fund however, projects need to meet the following criteria:

Locally-led with a clear socially-driven purpose:

The project is rooted in its community and led by individuals with a strong connection to the place and people it aims to serve. It may already be underway or just getting started but it is guided by a clear social mission and demonstrates a track record (or strong potential), for positive impact on people and planet.

Tourism-linked income generation:

The project can demonstrate potential to generate at least 50% of its income through tourism-related products or services within the three-year funding period, and be financially sustainable in the long term.

Would benefit from membership to The Conscious Travel Foundation:

The project would benefit from connection, learning and collaboration through membership in The Conscious Travel Foundation.

Access to tech and communication:

Project leaders or volunteers have access to a computer and internet, and at least one team member can communicate in English to participate in opportunities offered through the network.

Supporting those with limited access to traditional funding avenues:

To help direct resources where they’re needed most, we prioritise projects that do not currently hold legal non-profit status in the UK, EU or North America.

What do we mean by Grassroots?

At The Conscious Travel Foundation, we define grassroots as projects and initiatives that are:

Led by the community, for the community

The vision, leadership and decision-making come from those who are directly connected to the place and people the project serves—not imposed from the outside.

Locally rooted and culturally aware

Grounded in local knowledge, traditions and practices, these projects reflect the priorities of the community and are shaped by members’ lived experiences.

Responsive and practical

Grassroots initiatives often emerge as direct responses to real, everyday challenges faced by the community. They prioritise practical solutions, however small in scale, that can lead to long-term positive change.

Not heavily resourced—but rich in commitment

These projects may not have formal structures or significant funding, but they are driven by passion, trust and a deep sense of responsibility to the community they serve.

Built on relationships, not hierarchy

Grassroots does not mean unprofessional—it means personal, participatory and collaborative. These projects often operate through networks of mutual support rather than rigid structure.